They Saw A Need

The Colorado Licensed Beverage Association was founded and organized in 1954 through the efforts of such distinguished business owners as Otha Rice proprietor of Rice’s Tap Room and Oven on Welton; and,

Rudy Hornsten proprietor of the Sell-4-Less , popular place in Littleton from 1948 to 1983.

Today, The Colorado Licensed Beverage Association (CLBA has grown and includes many retailers from diverse business models.

Issues drive the membership and not only are clubs and “tap” rooms members, the finest off-premise and on-premise licensees make up the membership of this preeminent state trade association for the retail tier of Colorado’s liquor industry.